Wrigley’s Extra gum, known variously as Orbit ... system in play that can still be flexed creatively to meet any markets’ needs.” For a long time, chewing gum has had a fairly bad image in terms of ...

Mars Wrigley is moving away from promoting its chewing gum products as only breath deodorizers ... Freedent and Yida brands as tools for mental well-being, the Associated Press reported.

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The Philip Knight Wrigley’s founded brand is the maker of Big G, PK, Double-mint, Juicy Fruit and Orbit chewing gum brands. To answer that question, this article delves into the history and ...

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Extra was the first chewing gum brand in China to dig out the emerging Chinese youth's passion point – Hip-pop music, and associated chewing gum brand image with the Hip-pop culture to celebrate the ...

The new brands will enjoy Wrigley's much wider distribution network ... and in China, just 12 to 15. Gum chewing will increase as incomes and distribution channels develop in those developing ...

As manufacturers come up with new flavors, packages and brands ... Ph.D., executive director of the Wrigley Science Institute. But medical experts agree that gum chewing may be a tool, as people ...

Chewing gum brand Juicy Fruit is driving brand engagement with an iPhone application called ... said Paul Chibe, vice president and general manager of gums and mints at The William Wrigley Jr. Co., ...

Mother Design has created the look for Nuud, which despite its cheery styling and illustrations, comes with a serious message We don’t tend to think of chewing gum as coming under the bracket of ...